I received the following letter from the Sony Team today - great improvements to this product! Running without wires and not worrying about water make this a must have product!!
Hello Team Sony Walkman athletes!
We are very pleased and excited to announce the latest and greatest from the Sony Walkman product line…the W Series Walkman Model NWZ-W262! You may have noticed we included a sneak peak of the product in your August eNewsletter. We wanted to provide you with a bit more information on the latest model to use as talking points when you’re out there promoting the product. Sony is very excited to launch the new model and to share all of the latest information with you!
The Walkman W262 is lighter and smaller while still retaining its efficient water-resistant feature! Here are a few details on the product:
· Lightweight, rinsable, wearable, water-resistant design
· The W260 series weighs about 24% less and is about 2/3 smaller than previous models
· Quick charge function - 3 minute charge time, can run up to 60 minutes
· Content transfer software for Windows PC’s
· Full battery life is up to 8 hours
· Available in two colors, black and white
· 2GB or 4 GB option
If consumers are anxious to try out and purchase the latest model of the Sony Walkman, you’ll need to know where to point them:
· Available August 2011 at www.store.sony.com, Sony retail stores and other authorized retailers nationwide
· Price: W262 2 GB (black or white): $59.99
W263 4 GB (black): $79.99
We hope you are all enjoying your Walkman and having fun with the sponsorship! Let us know if you have any questions at all.
Best,
Team Sony Walkman Management
teamsonywalkman@activenetwork.
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